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Graduate Studies of Information & Communication

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Graduate Studies of Information & Communication

Tel: 886-3-5302255 ext.3231
Fax: 886-3-5391251
E-Mail: vivianle@wmail.hcu.edu.tw
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College of Information & Communication
Group: Mass Media
International Admission: Master(Degree)

VISION AND DEVELOPMENT

Persisting in the principle of maintaining balance between theory and practice, the design of curriculum in our graduate program seriously takes studentsˇ¦ different demands into consideration. It also emphasizes the training of studentsˇ¦ capability in independent research and creative thinking. The students in our graduate program are presented with various options in the direction of either professional career or further education. Those who intend to pursue careers in academia can continue their research interests, such as e-commerce or Internet technology, in doctoral programs in communication or information-related fields. Furthermore, for those who are eager to contribute what they have learned to the professional world, their prospective careers may land in a wide variety of areas, including visual/audio production; multi-media development and production; advertising marketing; media planning; information application, e-commerce, research and development of software; entertainment production, and so on. Along with the accumulation of teaching and researching experiences, our graduate studies aim to establish a doctoral program in the forthcoming years, in the hope of nurturing the future scholars in communication research, as well as promoting our nationˇ¦s excellence in media education.

PROGRAM OVERVIEW

In addition to traditional boundaries of communication research, the Graduate Studies of Information and Communication in Hsuan Chuang University has designed a curriculum consisting of various theoretically and practically based courses. The program also aims to incorporate new technology into communication realm for new capacity through explorations in theories and practical applications.
The program of our Graduate Studies requires a minimum of 36 hours prior to completion of the bachelor's degree. The course plan and the dynamic characteristics of our Graduate Studies are given as follows:
I. Course Requirements:
Core:
Semester 1 Semester 2 Semester 3 Semester 4
Research on Communication Theories Research Methods in Mass Communication VOD and Internet Broadcasting E-commerce & Marketing Communication
Electives:
Development in Electronic Communication Skill; Visual Culture & Design; Digital Art & Design; Digital Anthropology; Research on Internet Communication; Research on Internet Culture; Theories and Analysis of Screenplay writing; Design and visualization of information; Study of Digital Visual Media Production; Seminar on Media & Social Issues; Study of Chinese news content markup; Understanding Audiences; Economy of Media, Seminar In Multimedia Computer and Network; Digital Library and Communication; Communication and Culture Studies.
II. Wide Range of Specialized Communication Courses
Our graduate program is co-administered by the Departments of Mass Communication; Journalism; Visual Communication Design, and Library and Information Science. Therefore, the program offers a great diversity of course selections for various specializations.
III. Suitable for Cross-Major and Cross-Disciplinary Learning
The aforementioned course plan is suitable for not only the students majoring in Communications to delve themselves into specialized areas, but also the students who are in areas of humanities; social sciences, and technology-oriented disciplines in order to be prepared professionally for future careers.
IV. Training and Practicum in Communications
Our graduate program provides students enormous hands-on opportunities in obtaining professional skills through our most advanced facility, including virtual TV studio (equipped with digital video camera system); digital broadcast studio; Mac Laboratory, and Digital-Electronic Library Laboratory.
V. Emphases on Creativity Enlightenment and Multi-Media Presentation
With a solid knowledge foundation, students will be able to exercise their creativity and utilize various methods and techniques to actualize their creativity as integrating the learning in courses, such as theory and analysis of scripting; special topics on visual production; digital arts and design; information expression and design; study of Internet communication, and audience research.
VI. Paths to Content Production and Communication in Society
Our program offers the most updated facility and collaborates with the media industry to enable students to put their learning into practice. Through this path to communicate with the society, students will find this opportunity as the best launching pad for their career prospects in media industry.
VII. World-Class Faculty Members with Diverse Specialties
Our faculty members, who either hold doctorates from national or international academic institutions, or highly acclaimed and experienced in the industry, are dedicated to nurturing studentsˇ¦ pursuit for knowledge and enhancing their professional skills.

FACILITIES

Our Graduate Studies is surrounded by an excellent environment, furnished with state-of-the-art facilities, such as photo processing room, photographic studio, animation laboratory, multi-media center, television studio, radio broadcast studio, audio-video laboratory, and Internet media laboratory. Among them, the multi-media center provides a high-end editing and output system to meet various needs in post-production process, and our virtual TV studio pioneered the utilization of high-tech visual production facility in the curriculum. Moreover, the new addition to our advanced facilities is a digital library laboratory.


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